Posts Tagged ‘Atlanta’

Posted on March 22, 2018 by Natalie Hernandez

The Sotheby’s International Realty® brand has introduced revolutionary augmented reality (AR) app Curate by Sotheby’s International Realty^(sm).  Here are some of the ways the app will benefit homebuyers, sellers, and real estate agents.

According the Harvard Business Review’s A Manager’s Guide to Augmented Reality, research has shown that an AR experience allows consumers to form more accurate expectations, therefore increasing confidence in purchasing decisions and shortening the sales cycle.

• For prospective homebuyers – Viewing a potential house in AR breaks down visualization barriers that often accompany the homebuying process, allowing prospective homebuyers the unique ability to envision the house in their personal taste and style. Curate by Sotheby’s International Realty offers the opportunity for buyers to ultimately see a house as their own home, increasing confidence in any purchasing decisions.
• For home sellers / Sotheby’s International Realty clients – Selling a home with a Sotheby’s International Realty sales associate means tapping into the power of AR to sell the home by helping prospective buyers overcome the visualization barriers of touring an empty home or one decorated in style that differs from their taste.
• For the Sotheby’s International Realty sales associate – The benefits for the sales associate are similar to those of the homebuyer and seller; Curate by Sotheby’s International Realty empowers the sales associate to present a home in an objective and neutral manner. The app also alleviates the need for sales associates to physically stage homes, allowing them to save money on the costs of either renting or buying and storing furniture.

“Curate by Sotheby’s International Realty is destined to become a go-to resource for Sotheby’s International Realty sales associates,” said Ashley F. Morris, vice president of marketing, Atlanta Fine Homes Sotheby’s International Realty.  “This app is the first of its kind for residential real estate and perfectly aligns with our goal to deliver an immersive experience tailored to each client’s individual style. Curate by Sotheby’s International Realty unites innovation with our commitment to providing exceptional service to our clients by allowing sales associates to take on a meaningful role in the transformation of a house into a home.”

Curate by Sotheby’s International Realty is available now for download in the Google Play Store.  The app was built with Google’s ARCore, which can run on 100 million Android devices worldwide.  The Sotheby’s International Realty brand will launch Curate by Sotheby’s International Realty for iOS this spring through a continued partnership with roOomy.

Learn more about this unprecedented augmented reality experience on sothebysrealty.com

Posted on September 15, 2016 by Erik Weinbrecht

From a sophisticated celebrity home in Atlanta, Georgia to a modern waterfront home in California, this issue of Significant Sales also showcases homes from throughout the United States, Brazil, Mallorca, Australia and Canada.

$17,500,000 USD | Georgia, USA | Atlanta Fine Homes Sotheby’s International Realty

Perhaps the most compelling private residence to ever be offered in the history of Atlanta, this mansion is situated on over 17 private and pristine park-like acres with substantial Chattahoochee River frontage. It offers an unrivaled amenity package, including a resort-style infinity-edge swimming pool, lighted tennis court, fully equipped gym, spa, theater, hobby house, underground ballroom with catering kitchen, formal and informal gardens, entire estate generator, guard house, caretaker’s suite and presidential-level security system managing two gated and secured residential entrances.

$17,375,000 USD | Hawaii, USA | List Sotheby’s International Realty

Take in breathtaking views of Oahu’s famed Kailua coastline from every vantage point of this artfully designed home inside and out. This grand estate is nestled in a private gated setting, on over one acre and approximately 200 linear feet of white, sandy beach. This meticulously appointed home has five bedrooms and six-and-one-half baths, features a pool side cabana, fire pit, tiki torches, fountains, built-in BBQ and a state-of- the-art security and lighting system. A spa and a private outdoor granite bathtub provide the ultimate tranquil retreat. Natural elements include the use of gleaming hardwood throughout and lush tropical landscaping. Imagine hosting large scale events on the expansive grounds under the stars.

$16,000,000 USD | California, USA | Sotheby’s International Realty – Montecito – Coast Village Road Brokerage

Down a tree-lined drive behind gates, this newly remodeled contemporary home of approximately 7,394-square-feet, built by Giffin and Crane, is situated on approximately three panoramic Montecito Valley and ocean view acres. Take advantage of Santa Barbara’s unique climate with stunning indoor/outdoor areas, including expansive living spaces, soaring ceilings, and large floor-to-ceiling French doors that open to modern loggias, and a luxurious outside lounge with pool retreat.

Noteworthy Sales from Around the World