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Telluride Ski Resort joins Mountain Collective for 2016-17 season

The Telluride Ski Resort announced Tuesday that it would be joining the Mountain Collective alliance, a collaborative pass program providing access to some of North America’s best ski mountains. For $409 ($99 for children 12 and younger), Mountain Collective pass holders receive two-day lift tickets to each of the association’s 14 resorts, in addition to other benefits and discounts.

“Telluride is excited to join the Mountain Collective family of resorts,” Bill Jensen, CEO of Telluride Ski & Golf Resort, said in a press release. “Being a part of the Mountain Collective is an outstanding opportunity for passionate skiers and snowboarders to experience Telluride’s extensive terrain and benefit the resort community as Mountain Collective pass holders add Telluride to their list of destinations to experience this winter.”

As part of the Mountain Collective pass, skiers and riders can enjoy two days at 14 ski resorts, including Alta/Snowbird, Aspen/Snowmass, Jackson Hole, Sun Valley, Taos, Whistler Blackcomb and others, with no blackout dates. Though Vail Resorts announced this week that it had purchased Whistler Blackcomb (see story on page 4), the resort will remain part of the Collective for the 2016-17 season, according to a Telski spokesperson.

Additional days at Collective destinations are available at a 50 percent discount, and pass holders are also eligible for Mountain Collective lodging specials.

“We are thrilled to welcome Telluride, one of the world’s truly iconic resorts to the most incredible lineup of destinations on one pass ever assembled. The Mountain Collective is made up of a collection of independently owned, big mountain, life list resorts and we couldn’t think of a better new addition than Telluride,” Christian Knapp, Aspen Skiing Company vice president of marketing, said. “With 14 destinations located around the globe, the Mountain Collective Pass is the perfect incentive for passionate skiers and riders to embark on the winter adventures they’ve long dreamed of.”

When visiting Telluride, Mountain Collective pass holders can take advantage of a lodging deal with The Peaks Resort & Spa, with 10 percent off lodging with a three-night minimum and a $150 Peaks Resort credit that can be used at the resort’s newest restaurant, Altezza at the Peaks, or The Spa at the Peaks.

The Mountain Collective pass is now available online at mountaincollective.com for $409 for adults and $99 for kids ages 12 and under. For a full list of participating resorts and pass benefits, visit the Mountain Collective website. For information on Telluride-specific benefits, or to plan a trip, visit tellurideskiresort.com.

Telski also released season pass information, including new PLUS upgrade passes, which give pass holders some but not all of the Mountain Collective benefits. With the PLUS upgrade, pass holders can get unlimited half-price lift tickets at Mountain Collective resorts.

Adult season passes are on sale online for $1,200 through Oct. 14. A $200 upgrade to a PLUS pass includes unlimited half price tickets at all Mountain Collective resorts with no blackout dates and four $74 friends and family lift tickets for Telluride, according to a resort spokesperson.

Child season passes (ages 6-12) are on sale for $375, with a $100 PLUS upgrade; junior passes (ages 13-18) are on sale for $400 with a $100 upgrade; young adult passes (ages 19-24) are on sale for $800 with a $100 upgrade; senior passes (ages 65-79) are on sale for $800 with a $100 upgrade; and Palmyra passes (ages 80 and older) are free, with a $100 upgrade. Only the $200 adult upgrade includes the ability to purchase discounted friends and family tickets. Those prices are available until Oct. 14.

Season pass prices are up slightly from the 2015-16 season. Last year, adult passes sold for $1,150, child passes for $279, junior passes for $369, young adult passes for $735 and senior passes for $735.

The walk-up lift ticket price this year for an adult will be $119 during the regular season and $129 during peak season. Last year during peak season, the average ticket was $119, and during the regular season, average tickets were $114, according to a resort spokesperson.

Hotel Ajax secures construction financing

Architect rendering of Hotel Ajax looking East towards Bridal Veil Falls.

Telluride Daily Planet – ANDRE SALVAIL, Associate Editor

Telluride Ajax Investment Partners announced Friday that it has reached an agreement with a construction lender that clears the way for construction to commence on the Hotel Ajax project this fall.

Groundbreaking on the $60-65 million development on the empty lot at the corner of East Colorado Avenue and Willow Street is expected in the next 45 to 60 days, according to lead developer Randy Edwards. Preliminary work on the foundation will start next week.

This project includes a 50-room luxury hotel with a chef-inspired restaurant, spa and fitness facility, rooftop bar, swimming pool and plaza area overlooking the river and Town Park.

Eleven luxury condominiums situated on the upper two floors will complement the hotel lodging below, according to a news release from the development team.

Edwards said the idea for the project was conceived about two years ago. Though the approval process was “arduous at times,” he said that residents and officials of Telluride should be pleased with the finished product.

“From the residents’ standpoint, we had very little opposition, because we’re on that last block of the commercial core,” he said. “It’s going to change the east end, giving the businesses down there an anchor, and I think it’s really going to bring some balance to main street.

“We’re really excited about it. It took us a little more than two years to get to this point,” Edwards added.

He estimated a construction phase of 21 to 24 months. Though the winter season can be hard on large-scale construction projects, he said the fall construction start was deliberately planned because of the relatively low water table in the months prior to winter.

Hall Structured Finance, a Dallas-based lender that specializes in construction loans for hotel properties throughout the U.S., has been engaged for the financing.

“We are very pleased to be working with this development team on such an exciting legacy development like Hotel Ajax in Telluride,” said Mike Jaynes, president of Hall Structured Finance, a subsidiary of Hall Financial Group, a real estate development and investment firm.

The project site at 300 East Colorado Ave. is formerly known as the Willow Post Office parking lot. It was purchased for development purposes in 2014.

BOKA Powell Architecture developed a streetscape that appears to be five separate buildings on Colorado Avenue, though it actually is a single structure. Flick Mars, a national hotel design firm, is planning the interiors.

The hotel will be operated under a license agreement from Starwood Hotels and Resorts and branded as a Luxury Collection Hotel. It will be managed by Harrell Hospitality Group, a Starwood and Marriott approved management company. Harrell Hospitality also is headquartered in Dallas.

Earlier this year, Starwood and Marriott announced they would be merging by the end of 2016, creating the largest hotel company in the world with more than 60 million frequent-stay members.

“We are excited to be a part of the Hotel Ajax development and management team, and to see the impact of this iconic international hotel in Telluride,” said Harrell Hospitality CEO Paul Barham. “With the combined marketing strength and prominence of the Starwood and Marriott systems, we should see a significant benefit to the market occupancies in Telluride.”

The news release said the 11 luxury residences on top of the hotel would be “blessed with epic scenic and solar qualities, in addition to the access to the amenities and services offered by the hotel.”

Unit demand has been strong, the development team said, with seven of the 11 homes already under reservation contracts. The homes, primarily one-level flats, will range in size from 1,700 to 4,000 square feet, with two to four bedrooms and “bonus flex rooms.” Prices range from $1.99 million to $6.99 million.

“Befitting the five-star qualities of the hotel, the sophisticated mountain modern designs will showcase some of the most elegant finish qualities in the Telluride market,” the release concluded.

For more information, visit the website here: https://tellurideadvisors.com/ajax-hotel/

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Bill Fandel [email protected] 970.708.4141 970.369.7700

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Bill Fandel [email protected] 970.708.4141 970.369.7700

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Posts Tagged ‘Resorts’

Telluride Ski Resort joins Mountain Collective for 2016-17 season

Hotel Ajax secures construction financing

VIDEO: Telluride Ski Resort Winter 2015 Teaser!

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